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I have always held the view that student designers should not work on professional projects, at least not until they are close to finishing their education.
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Design is the only profession in the world that creates clarity out of confusion. Keep in mind, however, that confusion for designers is not the same as confusion for other people. A non-designer will be irritated with confusion, not knowing what to do, and perhaps push whatever illogical solution he can think of.
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There is a lot of confusion in the market about who is a designer and who is not. There are many people with no design education, formal or informal, who label themselves as designers just because they use the same tools as creative professionals.
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I have always followed a three-point return system that I call EFL (Earn, Learn and Fun) returns. Every project must give you at least two of these three returns.
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The TIA Awards Ceremony was held on the morning of April 21 during the 2nd World Industrial Design Conference at Liangzhu, Hangzhou (China). Almost a thousand industrial designers from China and about 100 from 50 other countries attended the Conference.
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A total of 6,402 entries from 54 countries registered for the competition in various design disciplines. Like last year, India managed to get four awards. Though Asia accounts for an increasing share of the awards every year, India seems to be lagging way behind.
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