Sudhir has founded some of the most significant Design initiatives in India.

These are his current engagements:

He founded IndiDesign, a vibrant and very succesful Brand Design company. He founded DesignIndia Magazine (earlier known as POOL Magazine). It is monthly magazine that focuses on inspiting journeys of Indian designers. The magazine has had over 126 issues and 6 hard bound books. He founded “India’s Best Design Awards” that give unique recognition to best of Indian design studios and and projects. He hosts an yearly event “The Designindia Show” the event brings together who s who of design community together to discuss issue beyond design.

Earlier initiatives:

Sudhir Started his professional life by founding “Elephant Design” with a few other batchmates from NID while still being on Campus in 1989. In his 20 years with Elephant, he built it as the most recognised Design Studio in India. He remains equal stakeholder in the company though he is not engaged with anymore.

Sudhir founded one of the first online social communities in 2002, it was an online design group called “DesignIndia”. Designindia actively discussed practice, education and design issues with some prominent design educators, practitioners, business journalists and editors. This closed community of 3000 designers now is a vibrant commuinity of over 75000 designers accross various social media platforms.

Sudhir founded “Pune Design Festival’ (PDF) in 2007 along with another well known designer Manoj Kothari. The event continues to be the backbone of another design community today.

He is mentor and advisor to numerous startups in various domains.

As a member of the India Design Council, Sudhir was a leading member of the taskforce to formulate “iMark” based on good design mark of Japan. Sudhir lead another major initiative “Chartered Designers of India’ which will become a differntiating reputed institution in future.

He is alumuns of World Economic Forum and was a member of the World Design Council along with some very well known design thinkers.

He is a Vice president on the board of WIDC, China and serves as Governing Council member on many design schools. He has been at various positions at CII and MCCIA (commerce chambers)

He has been a juror at many global design and creativity awards in Cannes, Istanbul, NewYork, Tokyo, Hangzhou, Eindhoven, Singapore, Colombo, HongKong, Hanoi, Seoul, Munich, Hamburg.

Sudhir has been a part some very special design & culture related initiatives at Rockfeller Center in Italy.

He is currently also a designated “Professor of Practice” at Ajeenkya DY Patil University.