Collection of Editorials by Sudhir Sharma in POOL Magazine
I am a designer, publisher, speaker and a traveler. This is my world. I am the founder of Indi Design Network, which has offices in 9 countries, I publish Pool Magazine, I host an award 'India's best Design Studio". lets connect.
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Sudhir in Indian and Global Design Jury
I believe designers without a sense of purpose – designers who do not understand their responsibility towards society, people and the environment – are as harmful as weapons of mass destruction. Creating is the ultimate power that influences, changes and directs the lives of people…and designers who do not understand the responsibility of this privilege are using their creative power for destruction.
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Almost every project for us starts with research, and the most interesting part of the research for me has always been talking to people (users, stakeholders, or just random people). Getting their views, perspectives, reasons for those views, and often unarticulated insights is always fascinating and personally fulfilling. These are also critical for development of an idea without a bias.
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In my opinion all design schools must have at least one session to introduce the SDGs to students. All professional designers must familiarize themselves with the SDGs and prepare themselves by reading track level actionable plans.
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India’s Best Design Awards are yearly design awards given away by Pool Magazine. The awards are now open to global entries. A very reputed global jury takes a call on each entry. Awards are given away at a day long event ceremony called ‘The Pool Show’. The event by itself is a get together of the best design professionals.
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Though goals and objectives are related, they are not the same thing. We often use these terms interchangeably in our projects and life.
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When teachers go they leave a huge void, which is indescribable, no matter how you think. You don’t know how to react or respond… no one does. You know this will happen again and again and all you can do is just promise yourself to be in touch with those who are here and now. Love and affection causes pain. But we are human and we have to endure this pain.
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The ‘digital’ change that is taking place now, where the media itself has changed, has again created massive changes in design practice, process and outputs . This change that happened in the last few years and is still happening is more fundamental and seismic in nature. I believe this will be considered as major as the ‘invention of the wheel’.
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Welcome to the next century – of POOL!
For us, working on the 101st issue is like starting again, so let’s start with the definition of a good designer.
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Mistakes do come with a heavy price – they shake our self confidence, cause problems in relationships, lead to losses, and sometimes loss of face. But there is a way to recover from mistakes and learn from them, and it starts with first admitting the mistake.
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India’s design scene is not only surviving but thriving, and this special issue shows it all. There are many more designers in the field, many more startups, and many venturing into newer more niche areas of design.
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(c) 2015 Sudhir Sharma
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